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Is Starbucks' entry into Italy a commercial invasion?

Is Starbucks' entry into Italy a commercial invasion?

In this amorous country, coffee is everywhere. In addition to cafes, restaurants, bars and cake shops also serve coffee. There are also open-air coffee stands in flea markets. You can even buy coffee in ice cream shops, sushi houses, bookstores and florists. Rome is recognized as one of the best coffee-drinking cities in the world, and Italy has a very mature coffee culture. Flea market

2016-08-25
Interview with CAFFE PASCUCCI Italian barista: why do I love Italian coffee

Interview with CAFFE PASCUCCI Italian barista: why do I love Italian coffee

Editor's note: on May 14, a series of photos sent back by the International Space Station made headlines around the world for Italian astronaut Samantha Kristofletti. Samantha pours a bag of authentic espresso from an espresso machine on the International Space Station. Since then, the International Space Station has bid farewell to instant coffee, and Samantha has also become a concentrated coffee during orbital flight.

2015-08-18
Coffee with the name of magic drink

Coffee with the name of magic drink

About 700 years ago, coffee, known as a magic drink, was brought to other countries in Europe and the United States with Italy's long water city culture: Canada, Switzerland, France, the United States and so on. To this day, it is popular all over the world. Italy is a beautiful country. When people visit Italy, they leave the deepest impression on two things: one is a man, and the other is coffee. In Italy, there is a name

2014-08-11
Magic drink: espresso

Magic drink: espresso

About 700 years ago, coffee, known as a magic drink, was brought to other countries in Europe and the United States with Italy's long water city culture: Canada, Switzerland, France, the United States and so on. To this day, it is popular all over the world. Italy is a beautiful country. When people visit Italy, they leave the deepest impression on two things: one is a man, and the other is coffee. In Italy, there is a name

2014-05-28
Italy and Germany become Cameroon's largest coffee exporters

Italy and Germany become Cameroon's largest coffee exporters

During the coffee harvest year 2012/2013, Cameroon exported 4662 tons of Robusta coffee beans to Italy, accounting for 31.6% of the total production of Robusta coffee beans; Portugal followed closely, importing a total of 3745 tons of Robusta coffee beans from Cameroon, accounting for 25.4% of the total production of Robusta coffee beans.

2014-07-17
Trieste, Italy: the City of Coffee

Trieste, Italy: the City of Coffee

I took a bus from Venice and fell asleep under the pleasant and monotonous pastoral background of northern Italy. Two and a half hours later, I stood at the door of a three-story hotel in Trieste with my suitcase. Trieste? What kind of shithole is this? Before leaving, a friend asked. The same confusion and prejudice appeared in 1806, when the French writer Chateau

2015-09-14
Know about Trieste Coffee City in Italy

Know about Trieste Coffee City in Italy

I took a bus from Venice and fell asleep under the pleasant and monotonous pastoral background of northern Italy. Two and a half hours later, I stood at the door of a three-story hotel in Trieste with my suitcase. Trieste? What kind of shithole is this? Before leaving, a friend asked. The same confusion and prejudice appeared in 1806, when the French writer Chateau

2015-04-29
Boutique coffee magic drink espresso

Boutique coffee magic drink espresso

About 700 years ago, coffee, known as a magic drink, was brought to other countries in Europe and the United States with Italy's long water city culture: Canada, Switzerland, France, the United States and so on. To this day, it is popular all over the world. Italy is a beautiful country. When people visit Italy, they leave the deepest impression on two things: one is a man, and the other is coffee. In Italy, there is a name

2015-06-19
Magic drink, boutique coffee, espresso

Magic drink, boutique coffee, espresso

About 700 years ago, coffee, known as a magic drink, was brought to other countries in Europe and the United States with Italy's long water city culture: Canada, Switzerland, France, the United States and so on. To this day, it is popular all over the world. Italy is a beautiful country. When people visit Italy, they leave the deepest impression on two things: one is a man, and the other is coffee. In Italy, there is a name

2015-06-18
Italians do not use plastic cups to serve coffee culture

Italians do not use plastic cups to serve coffee culture

When women travel to Italy, they should be careful of two things: Italian men and Italian coffee. In Italy, there is no essential difference between coffee and men, as the famous saying goes: men should be like a good cup of coffee, strong and enthusiastic! Espresso- Italian coffee, known by coffee lovers in China, is a pure black coffee with golden foam floating on its surface, thick and hot, like hell.

2015-03-30
Italy: passionate pascucci Coffee Culture

Italy: passionate pascucci Coffee Culture

Coffee tastes different in different countries. So, how much do you know about Italian coffee culture? When we travel, if you can know in advance about the local coffee culture in Italy, then it must be just a break during the trip, and you can really taste the enthusiasm and customs of the local culture. There are two things to be careful when visiting Italy:

2015-08-18
Why can't Starbucks, which has more than a thousand stores in China, find a store in Italy?

Why can't Starbucks, which has more than a thousand stores in China, find a store in Italy?

According to people who came back from a business trip and a trip to Italy, Starbucks coffee shops could not be found there. In China, Starbucks opened an average of one new store every day in fiscal year 2014, and this year's goal is to open a new store within 18 hours. Not a single store can be found within 300 miles. Recently, according to people who came back from a business trip or trip to Italy, Starbucks coffee could not be found there.

2015-06-22
Coffee common sense Italy is the country that rejects instant coffee

Coffee common sense Italy is the country that rejects instant coffee

Italian cafes are famous for their unique coffee taste. Italian espresso is famous all over the world. It inherits the tradition of Ottoman Turkey, the thousand-year-old kingdom of coffee, and is refined by instant extraction of science. In Europe, Italian coffee is very popular, just like coffee textbooks. Italy is also the only country that rejects instant coffee.

2015-01-07
Italy is the only country that rejects instant coffee.

Italy is the only country that rejects instant coffee.

Italian cafes are famous for their unique coffee taste. Italian espresso is famous all over the world. It inherits the tradition of Ottoman Turkey, the thousand-year-old kingdom of coffee, and is refined by instant extraction of science. In Europe, Italian coffee is very popular, just like coffee textbooks. Italy is also the only country that rejects instant coffee.

2015-07-30
Brewing coffee is the source of coffee brewing in Italy.

Brewing coffee is the source of coffee brewing in Italy.

Since the opening of the first cafe in Venice in the 17th century, coffee set culture has become one of the undisputed protagonists in Italian culture. According to the Italian news agency ANSA, Italians drink 600 cups of coffee per person per year, ranking sixth in the world, behind the United States, Germany, France, Spain and Britain. In addition, the output of espresso coffee machine in Italy

2015-03-11
Boutique coffee common sense Italians don't hold coffee in plastic cups.

Boutique coffee common sense Italians don't hold coffee in plastic cups.

When women travel to Italy, they should be careful of two things: Italian men and Italian coffee. In Italy, there is no essential difference between coffee and men, as the famous saying goes: men should be like a good cup of coffee, strong and enthusiastic! Espresso- Italian coffee, known by coffee lovers in China, is a pure black coffee with golden foam floating on its surface, thick and hot, like hell.

2014-12-22
Boutique Coffee Culture Coffee City in Italy

Boutique Coffee Culture Coffee City in Italy

Two and a half hours after taking a bus ride from Venice and sleepy against the pleasant and monotonous pastoral background of northern Italy, I stood at the door of a three-story hotel in Trieste with my suitcase. Trieste? What kind of shithole is this? Before leaving, a friend asked. The same confusion and prejudice appeared in 1806, when the French writer Chateau

2014-11-22
Coffee training Culture the Coffee City in Italy

Coffee training Culture the Coffee City in Italy

Two and a half hours after taking a bus ride from Venice and sleepy against the pleasant and monotonous pastoral background of northern Italy, I stood at the door of a three-story hotel in Trieste with my suitcase. Trieste? What kind of shithole is this? Before leaving, a friend asked. The same confusion and prejudice appeared in 1806, when the French writer Chateau

2014-10-09
Coffee Culture in Italy

Coffee Culture in Italy

Since the opening of the first cafe in Venice in the 17th century, coffee set culture has become one of the undisputed protagonists in Italian culture. According to the Italian news agency ANSA, Italians drink 600 cups of coffee per person per year, ranking sixth in the world, behind the United States, Germany, France, Spain and Britain. In addition, Italy ranks first in the production of espresso coffee machines.

2014-09-27
French coffee culture is deeply influenced by Italy.

French coffee culture is deeply influenced by Italy.

Southern French cuisine is deeply influenced by Italy, coffee fever from Italy to southern French cities, gradually heating up, before reaching the fashion capital Paris. Marseilles and Lyon in the south of France have long been exposed to coffee, and all the coffee brought in by businessmen is for private use, which is not popular among the people. The coffee craze among merchants in southern France is about 30 years later than that of Venice merchants. "heading for Yemen.

2015-02-12
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